Founded in 2019 by Elisha Rai and Tom Cannon, Folc was born during England's first lockdown, inspired by the joy of simple pleasures and the value of community. Leaving their fast-paced City careers, the couple created a rosé that embodies the essence of rural English life—pure, seasonal ingredients and moments shared with loved ones, from hazy summer picnics to al fresco dinners that linger into the night.